| 000 | 00714nam a2200205zi 4500 | ||
|---|---|---|---|
| 005 | 20220228104321.0 | ||
| 008 | 970106s1964 a 000 0 eng d | ||
| 035 | _aMX001000044276 | ||
| 050 |
_aHF5415.3 _bD5 |
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| 100 |
_aDichter, Ernest _d1907, _eautor |
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| 245 | 1 | 0 |
_aHandbook of consumer motivations; the psychology of the world of objects. / _cDrawings by Robert glaisek |
| 264 | 1 |
_aNew York : _bMcGraw-Hill, _cc1964 |
|
| 300 | _axvi, 486 páginas | ||
| 490 | 0 | _aMcGraw-Hill series in marketing and advertising | |
| 650 | 4 | _aInvestigación motivacional (Mercadotecnia) | |
| 336 |
_atexto _2rdacontent |
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| 337 |
_asin medio _2rdamedia |
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| 338 |
_avolumen _2rdacarrier |
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| 999 |
_c894 _d894 |
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