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| 005 | 20220228104520.0 | ||
| 008 | 970106s1966 000 0 eng d | ||
| 035 | _aMX001000296683 | ||
| 050 |
_aHF5415 _bS83 |
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| 100 |
_aStern, Mark I., _eautor |
||
| 245 | 1 | 0 |
_aMarketing planning : _bA systems approach / _cMark e. stern |
| 264 | 1 |
_aNew York : _bMcGraw-Hill, _cc1966 |
|
| 300 | _a153 páginas | ||
| 490 | 0 | _aPerspectives in marketing series | |
| 650 | 4 | _aMercadotecnia | |
| 336 |
_atexto _2rdacontent |
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| 337 |
_asin medio _2rdamedia |
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| 338 |
_avolumen _2rdacarrier |
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| 999 |
_c8369 _d8369 |
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