Stern, Mark I., <br/><br/>
Marketing planning :  A systems approach / 
Mark e. stern 
 - 153 páginas 
 - Perspectives in marketing series .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mercadotecnia
<br/><br/><label>LC Class. No.: </label>HF5415  / S83