TY  - BOOK
AU  - Leroy, Georges,
TI  - Multinational product strategy: A topology for analysis of worldwide product innovation and diffusion 
T2  - Praeger special studies in international economics and development
SN  - 0275559904
AV  - HD69.I7 L44
PY  - 1976///
CY  - New York
PB  - Praeger
KW  - Productos nuevos
KW  - Empresas internacionales
KW  - Administración
ER  -