Measuring advertising effectiveness /
Lucas, Darrell Blaine 1902,
Measuring advertising effectiveness / Darrell Blaine Lucas, Stewart Henderson Britt - 399 páginas - McGraw-Hill series in marketing .
Publicidad
HF5821 / L79
Measuring advertising effectiveness / Darrell Blaine Lucas, Stewart Henderson Britt - 399 páginas - McGraw-Hill series in marketing .
Publicidad
HF5821 / L79